Rush (2013)
The article giving a write-up on one of the most technically effective films, Rush, was published in Empire magazine and can be viewed below.
I've mentioned in the analysis how the colours used are stereotypically masculine colours, suggesting the film is aimed at men (male sports enthusiasts), however only because it is usually portrayed as such in the media. Although on the other hand, blue is iconic and identifiable as a colour to be associated with Empire Magazine therefore another reason why the article uses blue typography and symbols such as the arrow, is to reflect/echo and standard, conventional style created by Empire.
The names, 'Lauda' and 'Hunt' have been featured immediately below the title of the film, informing us that the two central characters will be these two. Niki Lauda and James Hunt were famously recognised not only as competitors in F1 racing, but also as friends; we know this from the picture of the two characters captured using a two person shot. (Typically, two-person-shots are used to establish a relationship between two characters). This therefore establishes the biography/ drama genre because it suggests that the film will document an event in which both characters lives will be dramatically changed forever, and since these were/are real people, we can assume that the film is a biographical account of a time in their lives. Since it should also entail this, the drama genre is further reflected through our reading of the image.
The mere fact that this film is all about F1 racing already informs us of the action genre because the sport connotes challenge which is an association linked to action films.
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