Evaluation: Question 3 // What have you learned from your audience feedback?

In addition to what I've already discussed in the videos above, it's important to note that obtaining audience feedback helped to provide me with my target audiences' thoughts on the film and ancillary products: particularly when they are less likely to look at it on a technical side, but rather as something with a good narrative (film) and in analysing whether the ancillary products are aesthetically pleasing. By gaining this I was able to improve my film by making it run as smoothly as a professional film and to make it thus more appealing to my target audience. With regard to the two ancillary products, obtaining feedback led me to create a more effective poster and film article, that suited both the conventions of a poster/ magazine article but also the genre too.

As a film maker, it's essential to have feedback from your target audience so you can be assured that the target audience will enjoy the film. If they enjoy it, then they are more likely to promote it, further marketing your products through 'word-of-mouth' and sharing over social media. This gives your film and products more publicity, and if it was to be released professionally, a greater profit.